Business skills census 2019

Last year the Professional Skills Census 2018 looked into what marketers do day-to-day and what they think they need to progress in their career.

Next we were curious to look at the other side of the coin and find out what businesses need to be successful and how will this evolve.

The DMA’s Institute of Data & Marketing (IDM) is excited to share its Business Skills Census 2019, which delves into the skills businesses desire, their relevance to the organisation success and the training opportunities.

Download the full report and learn more about our industry skillset and what the future steps are to empower organisations and individuals.