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GDPR and Personal Data


Level: Marketing tactics


This lesson's focus is on the concepts of personal data, data subjects and special categories of personal data. You will learn how the GDPR categorises personal data and what this means for organisations.

Learning objectives:

  • What a data subject is
  • The different categories of personal data
  • What information is categorised as personal data

Estimated completion time: 2 hours

Course of origin: DMA Award in GDPR

Meet the Tutors / Speakers

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