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Digital marketing channels

In this lesson, you will learn how to harness the ever-expanding selection of digital marketing channels at your disposal. 

Lesson objectives:

  • What is the role of digital marketing and the online value proposition
  • How to optimise website performance
  • How to use the main digital marketing channels
  • How to develop a content strategy

Estimated completion time: 2 hours

Level: Marketing tactics L4

Meet the Tutors / Speakers

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