PGDGD20D - Day 1: 13 January 2021

Meeting ID - 810 3838 3998

https://us02web.zoom.us/j/81038383998

Day One 

09.30 – 10.00 - Introduction and Welcome 

10.00 – 11.30 - Digital Enterprise and customer centric approaches to multi-channel digital marketing

11.30 – 12.00 - Break

12.00 – 13.00 - Digital Enterprise and customer centric approaches to multi-channel digital marketing

13.00 – 14.00 - Lunch

14.00 – 15.30 - Understanding the complex consumer, company and competitor contexts

15.30 – 16.00 - Break

16.00 – 17.00 - Understanding the complex consumer, company and competitor contexts