Inclusive Marketing - 28 October 2021

You will learn to:

• Understand and prioritise inclusive marketing strategies - and why this matters
• Identify and acknowledge inclusivity issues often embedded within more traditional approaches
• Apply a simple but effective framework for identifying and reaching previously excluded audiences
• Explore a multi-channel approach to inclusive marketing that's both effective and authentic
• Interpret your marketing performance metrics with regards to diversity and inclusion, and develop measurement plans aligned to your business' D&I objectives