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PR disasters, recovery & contingency


Level: Marketing management/Practitioner


In this lesson, you will learn how best to respond to a PR disaster on social media and how to prevent them from happening to your business in the future. 

Learning objectives:

  • How to reduce the risk of a PR disaster on social media
  • How to take steps to prepare for any known risks - responses, escalations etc.
  • How to put a plan in place to handle any unknown situations which may arise on social media

Estimated completion time: 2 hours

Course of origin: Professional Certificate in Social Media

Meet the Tutors / Speakers

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